| M.B.A - Semester III |
| (MARKETING MANAGEMENT) |
| Code |
Module |
| METMBA 301 |
BUSINESS POLICY & STRATEGIC MANAGEMENT |
| METMBA 302 |
MANAGEMENT CONTROL SYSTEMS |
| METMBA 303 |
MARKETING RESEARCH |
| METMBA 304 |
INTEGRATED MARKETING COMMUNICATIONS |
| METMBA 305 |
DISTRIBUTION AND RETAIL MANAGEMENT |
| METMBA 306 |
CONSUMER BEHAVIOUR |
| METMBA 307 |
SALES MANAGEMENT & PERSONAL SELLING |
| METMBA 308 |
SPECIALISATION BASED PROJECT WORK EXP. |
| Interactive Sessions (Internal) |
| Effective Communications & Personality Development-III |
| Computer Laboratory-III |
| |
| M.B.A - Semester IV |
| (MARKETING MANAGEMENT) |
| METMBA 401 |
ENTREPRENEURSHIP DEVELOPMENT & PROJECT MGT. |
| METMBA 402 |
INTERNATIONAL BUSINESS MANAGEMENT |
| METMBA 403 |
CURRENT TRENDS IN MANAGEMENT |
| METMBA 404 |
SERVICES MARKETING |
| METMBA 405 |
INTERNATIONAL MARKETING |
| METMBA 406 |
VIRTUAL MARKETING |
| METMBA 407 |
MARKETING STRATEGY AND RELATIONSHIP MKTG. |
| METMBA 408 |
PRODUCT & BRAND MANAGEMENT |
| Interactive Sessions (Internal) |
| Effective Communications & Personality Development-IV |
| Computer Laboratory-IV |
